Denise Horan

Client Spotlights

The Daily Gazette

The Daily Gazette

Projects:  Sales training modules; sales training workshops

  • Review all sales training materials, summarize and consolidate into e-learning training modules

  • Sales workshop on prospecting and lead generation
  • Sales workshop "The Art of the Question" - needs assessment skills
Gavant Software

Gavant Software

Establish a sales presence; Formalize sales and marketing plan; sales and marketing coach

Projects:

  • Write the sales plan & process
  • Prepare sales & marketing plan for the year
  • Develop 10 year anniversary campaign
  • Recruit a sales representative
  • Design compensation plan
  • Coach sales and marketing representatives
  • Executive coaching - revenue growth
  • New product promotion
VSysOne by Bespoke Software

VSysOne by Bespoke Software

Create sales plan and establish sales department; executive coaching

Projects:

  • Assist in recruiting a sales representative
  • Design compensation plan
  • Train sales representative
  • Executive coaching
Spiral Design Studio

Spiral Design Studio

CEO coaching; business development & revenue growth

Projects:

  • Business development skills training
  • Personal sales coaching
  • Networking strategy, skills & plan
  • Target marketing
  • Business development strategies

"Denise is a great sales mentor who helped our company grow, understands our mission, and is genuinely interested in seeing us succeed. She is not only a pleasure to meet with each month, but she energizes our staff to attain their goals and share their successes with her."

Transfinder

Transfinder

As a business consultant and executive coach for 10 years, number of new clients grew from 200 to over 1000, revenue grew in double digits year after year

Projects:

  • Public Relations Campaign
  • Sales Recruiting and Training
  • Customer Communications
  • New Product Launch
  • Executive Coaching
CS Arch - Architects & Engineers

CS Arch - Architects & Engineers

  • Business development coaching
  • Executive coaching
  • Visibilty plan
Deily & Glastetter, LLP

Deily & Glastetter, LLP

Marketing, Ethics & Social Media

Projects:

  • Legal marketing workshop
  • Business development coaching
  • Marketing strategy
  • Client retention program
  • Personal marketing plans
HHHN 340B Pharmacy Services

HHHN 340B Pharmacy Services

This workshop series focused on the skills necessary to grow, develop and retain the client base.  Sales skills, business development strategies and marketing all play a major role in growing a strong business.  The participants of the workshop series learned skills they need to secure the existing client base by providing valuable solutions, developing prospects into clients and providing exceptional service that retains the existing client base.  The ultimate goal included growing the pharmacy services division with satisfied clients; receiving the solutions they need in this ever changing marketplace.

Albany Business Review

Albany Business Review

Revenue Growth

Projects:

  • Sales skills training - prospecting, goal setting with action plans
  • Sales team assessments
  • Sales coaching
Capital Bank

Capital Bank

Customized Sales & Management Workshops

Projects:

  • Team skills - assessments
  • Consulting & Coaching
  • "Sales Strategies" workshop
  • "Leading and Managing for Success - Raising the Bar"
Mohawk Lifts

Mohawk Lifts

Sales Planning

Projects:

  • Sales compensation plan
  • Sales expectations
  • Sales goals
  • Marketing strategy
  • Sales recruiting assistance
  • Sales process & procedures
O'Connell & Aronowitz

O'Connell & Aronowitz

Legal marketing

Projects:  New client aquisitions

  • Seminar – “Marketing Yourself”
  • Coaching and planning for business development
  • Marketing plan
  • Personal coaching for law firm partners and associates
Tabner Ryan and Keniry Law

Tabner Ryan and Keniry Law

Projects:

  • Attorney business development coaching
  • Personal marketing plans
  • Business development and sales skills
  • Networking and visibilty plan
EMCOR Services / Tri Tech

EMCOR Services / Tri Tech

Projects:  Sales Coaching

  • Sales skills coaching
  • Sales plan
  • Reporting system
Upstate Masonry Institute

Upstate Masonry Institute

Projects:  Coach new business development director

  • Sales and marketing planning
  • Business development coaching
Eastern Contractors Association

Eastern Contractors Association

Projects:

  • Sales and marketing consulting
  • Recruiting assistance
  • Seminar to national organization – The Builders Exchange Network
Baim Institute for Clinical Research

Baim Institute for Clinical Research

Customized Sales Workshops focusing on relationship selling

Projects:

  • Successful Sales Strategies
  • Marketing Yourself
  • Trade Shows & Conferences - your brand
  • Value Selling & Negotiation Skills
  • Body Language & Communications Skills
Albany County Bar Association

Albany County Bar Association

Marketing & Ethics Seminar

Projects:

  • Continuing Legal Education (CLE) seminars
  • Marketing and advertising strategy
  • Personal marketing plans for lawyers
  • "Every single response from the attendee's evaluations said she was excellent. Denise is an excellent presenter."
Miranda Real Estate Group

Miranda Real Estate Group

Management workshop to assist a real estate firm with growth

Projects:

  • “Marketing Yourself” Workshop
  • "Disciplined Marketing - Your Road to Success" Workshop
  • Public Relations assistance
Time Warner Cable - Commercial Services

Time Warner Cable - Commercial Services

Projects:

  • "Getting that Appointment” – training seminar for seasoned sales professionals
The Law Practice of Jean Mahserjian

The Law Practice of Jean Mahserjian

Marketing Your Practice

Projects: Marketing & Business Development consulting and coaching

  • Coaching and planning for business development
  • Marketing plan
  • Personal coaching for law firm associates
  • Local public relations
Conley Associates

Conley Associates

Growing Revenues: The Four Steps to Success

Projects:

  • Sales Team Assessment
  • Sales Training
  • Individual Coaching

"Denise was an absolute pleasure to work with. Her sales methods helped me to increase my confidence in my selling abilities and gave me the tools to close on business that sat in my pipeline for far too long. I would suggest Denise's services to any company that is looking to convert suspect buyers into prospect buyers and ultimately to actual buyers." Zac Conley

CRICO

CRICO

Change to customer-focused culture

Projects:

  • "Optimal Customer Service via Telecommunications"
  • Telecommunications and customer service training and consulting, optimizing the manner in which calls are processed throughout the organization
Rensselaer County Regional Chamber of Commerce

Rensselaer County Regional Chamber of Commerce

Personal coaching and sales training that resulted in exceeding quota and receiving national recognition

Projects:

  • Sales coaching
  • Instructor for the "Smart Up" Entrepreneurial Assistance Program
  • "Denise Horan was a coach for our new business development representative resulting in our chamber being recognized nationally as one of the fastest growing chambers in the U.S. She also contributed to our success as an instructor for the Entrepreneurial Assistance Program, "Smart Up."
Commercial Investigations, LLC

Commercial Investigations, LLC

Growing Revenues - Business Expansion

Projects:

  • Sales and marketing plans for growth
  • Assist with acquisition
  • Management by numbers - expectations and goals
  • Executive coaching
  • New product launch
  • Press
Homestead Funding Corp

Homestead Funding Corp

Increased sales by training the importance of relationship building; improved corporate communication and employee recognition through newsletter

Projects:

  • Sales Training Seminar
  • Corporate Newsletter Design and Training
  • Acquisition Sales Plan for Merger with FNB
Aflac

Aflac

Customized Training Workshop

Projects:

  • Seminar – “Beat the Clock” – time management for sales professionals and managers